Level: Item
Reference: HAT59/011/004/002
Alt Ref No.: 279464
Extent: 1 commercial
Duration: 00:01:30
Colour: Colour
Brand: BMW 7 Series
Agency: Wight Collins Rutherford Scott (WCRS)
Product: Cars
Product Category: Motoring
Advertiser / Client: BMW
Awards: British Arrows: Gold
Awards Date: 1987
Director: Peter Webb
Production Company: Park Village Productions Ltd
Art Director: Peter Harold
Copywriter: Andrew Cracknell
Account Director: Hugh Smiley
Agency TV Producer: Ann Capon
Music: Brian Eno
Client Supervisor: Peter Kinnaird
Cameraman: Michael Gemmell
Lighting: Michael Gemmell
Slogan: The new BMW 7 Series: No other car like it on earth:
Post House: VTR
Film Processing Lab: Kay/MGM Laboratories
Music Studio: Brian Eno
Film Opticals: VTR
Keywords: Car; technology; ellipsoidal headlights; computerised; regenerating bumper; accoustics